College Communications director wins scholarship to attend professional development conference
Suzanne Richey, director of college communications for Tusculum College, was recently notified that she was named the recipient of a New2CASE scholarship presented by the Council for Advancement and Support of Education (CASE.)
The New2CASE scholarship award includes a waiver of the registration fee for the CASE District III annual conference to be held in Tampa, Fla., February 20-24, as well as assistance with transportation costs.
Richey will attend the CASE District III annual conference to learn ways Tusculum College can improve its communication efforts both externally and internally while generously promoting the mission and stories of the College. While at the conference, Richey will also be hosting a roundtable discussion group on utilizing social media for college communications.
“I am honored and thrilled to receive the CASE Scholarship,” said Richey. In these difficult economic times, we are weighing every dollar spent. With the scholarship assistance I will be able to invest in my professional development and take advantage of opportunities to learn and improve in ways that will make the Communications Department, the Office of Institutional Advancement and the College stronger.”
“Suzanne, although very experienced in communications and public relations, is a newcomer to the field of advancement and to higher education,” said Susan D. Vance ‘91, interim vice president for institutional advancement. “I know that the CASE Conference experience is one of the most valuable professional development opportunities in our field, and I believe she is a staff member who is deserving of the investment.”
Richey joined the College in November 2008 and oversees the communications staff tasked with maintaining a public presence for the College through campus-wide communication, marketing and branding efforts, managing media relations, maintaining the College’s Web presence and exploring, developing and implementing innovative communication approaches.
Richey is a graduate of the University of Tennessee with a major in journalism and a minor in English.
She and her family live in Greeneville. She is married to Steve Richey and they have two daughters: Lane, a sophomore at Greeneville High School; and Emily, a seventh grader at Greeneville Middle School. Her parents are Tusculum College alumni, Howard and Mary Jo Slagle ‘61 ‘60 who reside in Greeneville.
CASE helps its members build stronger relationships with their alumni and donors, raise funds for campus projects, produce recruitment materials, market their institutions to prospective students, diversify the profession, and foster public support of education. CASE also offers a variety of advancement products and services, provides standards and an ethical framework for the profession, and works with other organizations to respond to public issues of concern, while promoting the importance of education worldwide.